PHILADELPHIA – The University of Pennsylvania women's basketball team's head coach Mike McLaughlin has announced the promotion of Ashley Robinson to John Di Paolo, C'92, G'92, W'92 Associate Head Coach and Recruiting Coordinator on Wednesday afternoon.
 
"Ashley has been an integral part of our program for years, and this promotion is a reflection of the incredible impact she's had on our student-athletes and recruits," said McLaughlin. "Her ability to connect with student-athletes, her deep knowledge of the game, and her relentless drive on the recruiting trail make her a natural fit for this role. She's more than ready for this next step, and I couldn't be more excited to continue building this program with her by my side."
 
Robinson just completed her sixth season in her second stint as an assistant coach at Penn, her seventh overall with the program. She was named the program's Assistant Recruiting Coordinator in July 2022.
 
This position being the next step in her promising coaching career, Robinson was selected to the WBCA's Next Generation Institute in December, which serves as a high-level education program for experienced assistant coaches who aspire to become college head coaches.
 
In her role with the Quakers, she's helped guide the team's post players, most recently working with first-team All-Ivy selection Stina Almqvist and the 2024-25 Ivy League Rookie of the Year Katie Collins.
 
When returning to the team in 2019, Robinson helped Eleah Parker earn Ivy League Defensive Player of the Year honors for two straight seasons.
 
Before taking a position at Northeastern, Robinson helped guide Parker to unanimous Ivy League Rookie of the Year laurels. Parker's prowess, combined with the success of a strong senior class featuring All-Ivy playmakers Michelle Nwokedi and Anna Ross, led the Quakers to their second ever Big 5 championship in 2017-18, while earning a berth to the WNIT. 
 
During her playing days, Robinson served as team captain for Big-5 rival Saint Joseph's from 2013-15 and was a varsity letter winner from 2009-2015. She was a part of the 2013 Atlantic-10 Conference championship team and led the Hawks to back-to-back 2013 and 2014 NCAA Division I Tournament appearances. The team also made the National Invitational Tournament three consecutive years from 2010-2012. During that time, Robinson was the recipient of the Patricia Ryan Unsung Hero Award (2014 & 2015) and received the Roosevelt Hunter Community Service Award in 2015.
 
Robinson began coaching early in her playing career and was a counselor for a number of local camps in the Philadelphia area, including the Old School Basketball Camp (2011-2014), the Phil Martelli Basketball Camp (2011-2014) and the Cindy Griffin Basketball Camp where she served as the director from 2010-2014. Her first step in the collegiate coaching world involved a stint at Holy Family University in 2016-17.
 
Robinson earned her degree from Saint Joseph's University, Ervin K. Haub School of Business in 2013 and went on to earn her Masters from Saint Joseph's in Business Administration and in Science with a concentration on Managing Human Capital in 2015.  
 
A standout at Archbishop Wood, Robinson was a three-time All-Catholic League honoree and was a two-time First Team Associated Press and All-Intelligencer honoree.
 
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